Daniel M. McCarthy



Curriculum Vitae


About Me:
I am a fourth year Ph.D. candidate in the Statistics Department at the Wharton School of the University of Pennsylvania, and resident data scientist for the Wharton Customer Analytics Initiative. I create statistical methodologies to solve real-world problems. My primary research focus involves different aspects of customer lifetime value (CLV), including the creation and implementation of new models as well as developing "best practice" usage of CLV models at the interface of marketing and finance. Some of the insights created through my research are being commercialized through a company I co-founded, Zodiac.

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