297-301 ........ Discursive introduction. 303-308 ...... The Challenger disaster. 303 ........ Introduction to Challenger. 304 ........ Relationship between temperature and O-ring failure incidence ignoring trouble free flights. 305 ........ Relationship between temperature and O-ring failure incidence including trouble free flights. 306 ........ Modeling the probability of incidence. 307 ........ Interpreting the slope in the logistic regression. 308 ........ Challenger summary. 309-324 ...... Marketing orange juice. 310-313 ...... Exploratory analysis. 314 ........ Logistic regression of purchase on loyalty. 315 ........ Logistic regression of purchase on Sale Price MM. 316 ........ Logistic regression of purchase on Sales Price CH. 317 ........ Logistic regression of purchase on PriceDiff. 318-319 ...... Multiple logistic regression. 320-321 ...... Interpreting the coefficients. 322 ........ Getting a handle on collinearity. 323-324 ...... Summary of the Orange Juice example.